Campaigns

Overview

An email campaign is a set of email marketing messages designed to direct or inform customers on products, services, subscription forms, downloads, websites, or anything beneficial. You can use Everlytic to run advanced email campaigns.

This is a quick breakdown of the campaigns we offer here at Everlytic.

campaign_options

 

  • Standard Campaigns: A collection of messages grouped together as a series. Perfect for reporting purposes.
  • Drip Campaigns: A collection of messages sent in a pre-determined series. These messages are triggered by specific actions taken by the recipients.
  • A/B Split Testing: Experiment with two message designs, collecting statistic on customer behaviour, and send the best one to your whole list.
  • Autoresponders: An automatically-generated email based on an action by a contact.
  • Triggers: Create automatic actions based on messages you've sent to subscribers. Use triggers in conjunction with autoresponders.
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